What I Do

Bringing creativity to life takes organization, strategy, and an eye for detail — I thrive at this exact intersection.

Through a decade of diverse career experiences, I’ve honed my specialties in creative project coordination, brand strategy, and client relationship management - making sure every moving piece in a campaign, photoshoot, or branding rollout is handled seamlessly and with a warm, personal touch.

Whether it’s developing a new brand voice, creating sales pipelines, or coordinating event logistics, I keep things running smoothly so my clients and collaborators can focus on what they do best.

In all my work, I deeply enjoy bridging the gap between vision and execution; ensuring deadlines are met, budgets stay on track, and clients walk away energized and happy.

Creative Project Coordination

  • Managing creative projects, photoshoots, and campaigns

  • Setting up timelines, deadlines, and workflow systems

  • Coordinating between designers, photographers, and vendors

  • Ensuring deliverables exceed client expectations

Brand Strategy & Content

  • Brand storytelling (mission, values, messaging, and brand voice)

  • Copywriting for websites, social media, and email marketing

  • Coordinating creative feedback processes

  • Content planning for campaigns and product launches

Client & Vendor Relationships

  • Onboarding new clients with an organized, personable approach

  • Handling communication between vendors and teams

  • Negotiating contracts and pricing with partners

  • Maintaining CRM systems and follow-up communications

Sales & Market Development

  • Researching leads and managing client pipelines

  • Creating outreach emails and client proposals

  • Tracking sales metrics and preparing reports

  • Developing sales decks and presentations

Event & Travel Logistics

  • Booking complex travel accommodations

  • Coordinating site visits and creative offsite events

  • Organizing event timelines, itineraries, and scheduling

  • Managing vendor coordination for activations and trade shows

Operations & Financial Oversight

  • Budget tracking and expense management

  • Creating and optimizing workflow systems

  • Managing invoices, contracts, and financial records

  • Streamlining business processes with software automation